Double Barrel Design and Consultancy

Reputable travel agency specialising in pilgrimage to Mecca. Providing a premium and high quality service that was well received by its clients, the business had become reliant on word of mouth. 

DBDC was approached to market their one stop travel package. Over the years they had a settled market. Once market leaders they were facing exacting competition. Question now was how to maintain a lead on their premium product?

• We took their existing brochure and totally restructured it. Introduced the credibility of the company by highlighting their up market one stop package. This was prominently displayed followed by individual packages, outline of /schedule of journeys and finishing with booking details.
  
  
• Gold colouring signified attention to the overall ethos of high quality of services.
  
  
• In 2007 the company, marketing the new publicity material, sold all tickets within approximately 2 weeks.